Business at UnumProvident, the largest provider of disability insurance, suffered due to a perfect storm of events within and outside their control. The Gate was hired to develop a new name, logo, identity and awareness campaign that would define and differentiate the company while increasing understanding and demand for UnumProvident’s disability insurance.

STRATEGY:

Benefiting Businesses … by protecting the lifestyles of employees and their families.

UNUM Microphone

UNUM Bacteria

UNUM Baseball Print

Baseball

Football

UNUM Website

UNUM Logo

UNUM Business Papers

 

The Gate | New York

T: 212 508 3400 71 Fifth Avenue
8th Floor
New York, NY 10003

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