Schwan’s offers frozen food online and delivers it to your doorstep in their fleet of refrigerated trucks. It’s a service that’s perfect for time-starved moms, and yet sales were down by double digits. The solution was attacking the problem. We suggested Mom replace her lifelong routine of planning, shopping and preparing her meals with a new, much easier, routine.

STRATEGY:

Break your routine.

SWN Grocery Store

SWN Moms

SWN Therapy

Minivan Radio

Moat Radio

Snow Radio

 

The Gate | New York

T: 212 508 3400 71 Fifth Avenue
8th Floor
New York, NY 10003

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